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Sudarshan Vig

Product Management | Executive Leadership | Operations

Delivery Management | Process Management

+91-98666 48516

sid.vig@gmail.com 

:  Hyderabad, Telangana.

about

WHAT I DO BEST

I lead Products. I lead the idea of building them until they reach their maximum impact.

 

With 2 decades of experience, and 14 years in Product Management, this inherent quality led me to be the CEO of a personalised storytelling company Merlinwand. 

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With a focus on innovation and growth, I excel in driving Product vision, product development, optimizing processes, and guiding cross-functional teams to deliver delightful customer outcomes.

resumé

DOMAINS

B2B & B2B2C SaaS  |  HR Tech  |  D2C ECommerce  | CRM & ERP Systems  |  Sales & Marketing Intelligence  |  Highway Tolling  |  Customer Success Management

ROLES

Product Management Leadership  |  Product Strategy  | Operational Leadership  |  Team Management  |  Delivery Management  |  Agile Leadership  |  Process management

SKILLS

Platform Engineering |  Product Design  |  Roadmapping  |  Data Engineering  |  Linguistic AI/ML & NLP  |  Market & Competitive Analysis  |  Product Strategy & GTM  |  APIs

TOOLS

JIRA  |  Confluence  |  Trello  |  Miro  |  Reporting Tools  | DBMS (SQL, Mongo, Hive, Graphs)  |  Balsamiq

WHAT I HAVE BEEN UPTO

CEO & Founder

Merlinwand

Personalised publishing (D2C eComm) | Mar 2021 - Oct 2024

  • Founder & Product Leader: Established Merlinwand, a pioneering personalized storybooks company, revolutionizing the children's publishing industry in India with a fully personalized product offering.

  • Rapid Product Development: Spearheaded the product development lifecycle, achieving a record time from ideation to market launch in just 180 days, leveraging a robust tech stack including Java, AWS, Shopify, and visual AI.

  • Scalable Tech Infrastructure: Architected a scalable, high-performance tech infrastructure using cloud-based solutions (AWS) and advanced libraries (Aspose) to support real-time personalization, real-time preview and seamless customer experiences enhancing user engagement and satisfaction

  • Market Recognition & Growth: Led Merlinwand to be recognized among the top 500 fastest-growing D2C companies in India by YourStory and featured as an emerging business leader by Business India magazine.

  • Strategic Fundraising: Secured seed funding at a ~$1M valuation from US-based investors

  • E-commerce Integration & Optimization: Integrated and optimized an end-to-end e-commerce platform, facilitating seamless online transactions and personalized order fulfillment through Shopify and secure payment gateways.

Senior Product Excellence Manager
Phenom

HR Tech (B2B2C SaaS) | Dec 2019 - Dec 2020

Senior Principal Product Manager
Oracle

Marketing Intelligence (B2B SaaS) | Jan 2019 - Mar 2019

  • Own the Go To Market and Product Marketing for Oracle Social Cloud, one of the products of Oracle Marketing Cloud

Director, Product Management

SureIT

Highway Tolling | Jan 2017 - Dec 2018

  • Led Product portfolio which included: Automated Highway Tolling and BDPaaS [Big Data Platform as a Service]

  • Built the entire BDPaaS service on cloud to support Highway tolling and then turned it into a Product

  • Highway Tolling project worth $144M completed in 18 months for NTTA

  • Scaled Tolling capacity to 20M transactions/day and introduced OCR video processing

Senior Product Manager

Gainsight

CSM Intelligence (B2B SaaS) | Sep 2015 - Nov 2016

  • Product portfolio included: Reporting & Analytics and Data Platform

  • Worked on the Salesforce Cloud ecosystem and made sure gainsight was one of the highest rated apps on Salesforce App Exchange

  • Took initiative to deploy Atlassian based program management module for executive stakeholders - JIRA and Confluence

  • Introduced processes for documentation, release strategy, Go-to-Market strategy, cross-team collaboration and customer on-boarding

  • Hands-on technical Input using  Amazon S3, Amazon Redshift and Mongo DB

  • Defined product strategy and roadmap for Data Analytics, Data Visualization, Data ingest and Transformations

Manager, Data Engineering

InsideView, a Demandbase Company

Sales & Mktg Intelligence (B2B SaaS) | Mar 2008 - Sep 2015

  • Product Manager for all the Data related features 

  • Led cross-functional teams of PMs and Engineers to build 3 foundational products, bringing in revenues of $35M/year (30% of revenue)

  • Made sure the InsideView Product suite was compliant to SFDC ecosystem with added value to Sales domain

  • Led migration of InsideView backend to Big Data architecture in 10 months and 27 resources using Cloud and Big Data Stack including HBase, Hadoop, HDFS, Redshift, AWS, Oozie, Kafka etc.

  • Conceptualized and built ML-based features related to search, NLP, recommendation engine, and entity triangulation

  • Adopted and adapted Agile : Scrum & KanBan

Content Manager

HighPoints Learning

eLearning | Nov 2005 - Feb 2008

  • Leading a team of competent Content Developers

  • Worked with various Learning Management Systems (LMS) in accordance with SCORM standards

TeleSales Executive

Dell International Services

Computers & Hardware | Oct 2003 - Nov 2005

  • TeleSales executive in B2B Sales – EMEA Region

  • Led the Data and AI Product portfolio in the Phenom Product Suite
    Worked extensively on HR Tech domains like Candidate Experience, Recruiter Experience, Employee Experience and Manager Experience

  • Enabled increase in revenues by 3x in a year by introducing multiple AI features

  • Led cross-functional 40 member team spearheading Chatbot, Platform and AI

  • Hands-on technical Input in Product architecture - Tech stack included HDFS, Spark, Kafka, neo4j and Mongo DB over AWS ecosystem

WHERE & WHAT I'VE LEARNT

M.Sc (Physics)

University of Hyderabad

 

Leadership Foundation

Franklin Covey

 

CSM

Scrum Alliance

case studies

CASE STUDIES

Building 0-1 Products

Journey explained in brief of how I built my startup Merlinwand, the Highway tolling Product "Tollplus" in SureIT and InsideView.

Career Pathing - Phenom

The background behind Phenom's pathbreaking feature, part of Employee Experience

Churn Predictor - Gainsight

The learnings and complexities of building what is arguably still the World's best Customer Churn Predictor

Entity Match & Merge - InsideView

My start in the world of Data Science and Product Management

contact

POSITIONS LOOKING FOR

Executive Leadership (C-Suite) in startups

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Product Management Leadership (VP/Director)

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Operations Leadership (VP/Director)

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Delivery Leadership (VP/Director)

Product & Executive Leader

20+ Years

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