Sudarshan Vig
Product Management | Executive Leadership | Operations
Delivery Management | Process Management
WHAT I DO BEST
I lead Products. I lead the idea of building them until they reach their maximum impact.
With 2 decades of experience, and 14 years in Product Management, this inherent quality led me to be the CEO of a personalised storytelling company Merlinwand.
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With a focus on innovation and growth, I excel in driving Product vision, product development, optimizing processes, and guiding cross-functional teams to deliver delightful customer outcomes.
DOMAINS
B2B & B2B2C SaaS | HR Tech | D2C ECommerce | CRM & ERP Systems | Sales & Marketing Intelligence | Highway Tolling | Customer Success Management
ROLES
Product Management Leadership | Product Strategy | Operational Leadership | Team Management | Delivery Management | Agile Leadership | Process management
SKILLS
Platform Engineering | Product Design | Roadmapping | Data Engineering | Linguistic AI/ML & NLP | Market & Competitive Analysis | Product Strategy & GTM | APIs
TOOLS
JIRA | Confluence | Trello | Miro | Reporting Tools | DBMS (SQL, Mongo, Hive, Graphs) | Balsamiq
WHAT I HAVE BEEN UPTO
CEO & Founder
Merlinwand
Personalised publishing (D2C eComm) | Mar 2021 - Oct 2024
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Founder & Product Leader: Established Merlinwand, a pioneering personalized storybooks company, revolutionizing the children's publishing industry in India with a fully personalized product offering.
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Rapid Product Development: Spearheaded the product development lifecycle, achieving a record time from ideation to market launch in just 180 days, leveraging a robust tech stack including Java, AWS, Shopify, and visual AI.
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Scalable Tech Infrastructure: Architected a scalable, high-performance tech infrastructure using cloud-based solutions (AWS) and advanced libraries (Aspose) to support real-time personalization, real-time preview and seamless customer experiences enhancing user engagement and satisfaction
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Market Recognition & Growth: Led Merlinwand to be recognized among the top 500 fastest-growing D2C companies in India by YourStory and featured as an emerging business leader by Business India magazine.
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Strategic Fundraising: Secured seed funding at a ~$1M valuation from US-based investors
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E-commerce Integration & Optimization: Integrated and optimized an end-to-end e-commerce platform, facilitating seamless online transactions and personalized order fulfillment through Shopify and secure payment gateways.
Senior Product Excellence Manager
Phenom
HR Tech (B2B2C SaaS) | Dec 2019 - Dec 2020
Senior Principal Product Manager
Oracle
Marketing Intelligence (B2B SaaS) | Jan 2019 - Mar 2019
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Own the Go To Market and Product Marketing for Oracle Social Cloud, one of the products of Oracle Marketing Cloud
Director, Product Management
SureIT
Highway Tolling | Jan 2017 - Dec 2018
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Led Product portfolio which included: Automated Highway Tolling and BDPaaS [Big Data Platform as a Service]
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Built the entire BDPaaS service on cloud to support Highway tolling and then turned it into a Product
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Highway Tolling project worth $144M completed in 18 months for NTTA
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Scaled Tolling capacity to 20M transactions/day and introduced OCR video processing
Senior Product Manager
Gainsight
CSM Intelligence (B2B SaaS) | Sep 2015 - Nov 2016
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Product portfolio included: Reporting & Analytics and Data Platform.
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Worked on the Salesforce Cloud ecosystem and made sure gainsight was one of the highest rated apps on Salesforce App Exchange
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Took initiative to deploy Atlassian based program management module for executive stakeholders - JIRA and Confluence
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Introduced processes for documentation, release strategy, Go-to-Market strategy, cross-team collaboration and customer on-boarding
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Hands-on technical Input using Amazon S3, Amazon Redshift and Mongo DB
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Defined product strategy and roadmap for Data Analytics, Data Visualization, Data ingest and Transformations
Manager, Data Engineering
InsideView, a Demandbase Company
Sales & Mktg Intelligence (B2B SaaS) | Mar 2008 - Sep 2015
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Product Manager for all the Data related features
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Led cross-functional teams of PMs and Engineers to build 3 foundational products, bringing in revenues of $35M/year (30% of revenue)
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Made sure the InsideView Product suite was compliant to SFDC ecosystem with added value to Sales domain
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Led migration of InsideView backend to Big Data architecture in 10 months and 27 resources using Cloud and Big Data Stack including HBase, Hadoop, HDFS, Redshift, AWS, Oozie, Kafka etc.
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Conceptualized and built ML-based features related to search, NLP, recommendation engine, and entity triangulation
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Adopted and adapted Agile : Scrum & KanBan
Content Manager
HighPoints Learning
eLearning | Nov 2005 - Feb 2008
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Leading a team of competent Content Developers
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Worked with various Learning Management Systems (LMS) in accordance with SCORM standards
TeleSales Executive
Dell International Services
Computers & Hardware | Oct 2003 - Nov 2005
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TeleSales executive in B2B Sales – EMEA Region
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Led the Data and AI Product portfolio in the Phenom Product Suite
Worked extensively on HR Tech domains like Candidate Experience, Recruiter Experience, Employee Experience and Manager Experience -
Enabled increase in revenues by 3x in a year by introducing multiple AI features
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Led cross-functional 40 member team spearheading Chatbot, Platform and AI
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Hands-on technical Input in Product architecture - Tech stack included HDFS, Spark, Kafka, neo4j and Mongo DB over AWS ecosystem
WHERE & WHAT I'VE LEARNT
M.Sc (Physics)
University of Hyderabad
Leadership Foundation
Franklin Covey
CSM
Scrum Alliance
CASE STUDIES
POSITIONS LOOKING FOR
Executive Leadership (C-Suite) in startups
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Product Management Leadership (VP/Director)
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Operations Leadership (VP/Director)
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Delivery Leadership (VP/Director)